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Alvar Aalto spoke of building

art as being ‘a synthesis of life in

materialised form... not a splintered

way of thinking, but all in harmony

together’, he may have sought

an innovative and radical model,

combining art, architecture, creative

engineering, science, master

craftsmanship and innovative

fabrication. In 2017 we need a new

system that doesn’t discount risk and

experiment. Post-crash, investors,

buyers and the public have rejected

the marketing promise of a ‘Truman

Show’ urban paradise, bathed in

eternal sunshine and populated by

a CGI community of perfect people.

They seek an authentic narrative not

authored by a copywriter and real

experiences not bland consumerism.

We are seeing the use of ‘culture

as catalyst’ for well designed

inclusive public space, promotion

of health and wellbeing, community

cohesion and local socio-economic

development. In Cambridge, artist

Ryan Gander leads a team for the

new public park in the Cambridge

Biomedical Centre; in St James’

Market, Studio Swine have designed

the street furniture; and on the

Greenwich Peninsula, artist Conrad

Shawcross RA has reimagined the

power station supplying heat and

light to new community.

The market is waking up to

the power of the arts and the

benefits that culture led property

development and regeneration can

bring. The High Line in New York,

Millennium Park in Chicago and

King’s Cross in London each provide

measurable evidence that culture

can be a critical ingredient when

planning a modern city. Futurecity

has led the idea of the ‘Rise of the

Creative District’ and our ideas and

strategies will soon be visible on

forgotten and neglected industrial

sites across London at White City,

Greenwich Peninsula, Nine Elms on

the Southbank, Barking Riverside

and elsewhere.

Kevin Murray, Honorary

Professor of Planning

Glasgow University

We cannot just

look at the world

through simplified

quasi-professional

prisms of transport

systems, land use

zoning or economic

development

through sequences

of property deals

The market is

waking up to

the power of

the arts and

the benefits

that culture

led property

development

and

regeneration

can bring

Conrad Shawcross RA has reimagined the

power station supplying heat and light to

new community

I have spent 15 years inside London’s

property boom, watching the

knowledge and creative sectors

grow in importance whilst the

financial sector declined as the city’s

only economic driver. A new time

requires a new approach; I imagine

the city as a ‘gallery without walls’

and seek creative dialogue between

developer, planner, architect and

artist. In the new Cultural City only

community, originality, experience

and wellbeing matter. The purpose

of cities is changing; shopping is

replaced by experience and the high

street falls away to be replaced by

urban theatre at street level, with

experience and encounter informing

a place-led approach to design.

It is also time to consider (some)

developers as cultural providers;

after all, they’re already investing

in architecture, infrastructure

and landscape, in new shops and

offices, in street furniture, public

art, road systems, parks and public

spaces. It is time for an intelligent

discussion between private and

public sector about how to bring

galleries, museums, libraries, studios,

creative industries and theatres

into our residential mixed use and

commercial developments. We

have already set the conditions for

the English National Ballet to move

to City Island (Ballymore), a new

theatre in Crossharbour and the RCA

Gallery in Riverlight (St James)

This approach has led Apple to

move to Battersea Power Station,

a fitting replacement of coal fired

energy replaced by a company that

uses solar, hydro and wind power.

Google has selected King’s Cross for

their new headquarters building and

Facebook are moving to Fitzrovia.

Each company knows its power in

effecting change.

I believe that culture-led

placemaking must (and will) drive

the debate on urban growth as

we move from the city centre to

‘Super-urban’. Culture with a small

CUSHMAN & WAKEFIELD

09

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